IG_Semmelweiss 18 hours ago

Fascinating that the only communications with Tyler Schultz, which was the main insider confronting the fraud, had all of ~4 exchanges with her. All in the same day.

Truly brave of him to go against the golden geese, despite turning his own family- and even former attorney generals & military officers- against him.

Its all on 4/11/2014.

Also interesting to see how Sunny & Holmes always thought it was Tyler, or the CLIA Lab Director (Adam) plotting against them.... when their scam was just in plain sight of regulators that bothered to actually do the work.

Holmes/Sunny reaction to Tyler's email and to Adam's resignation (Nov 2014) is one of outrage. Using the power inbalance to make their point, is 101 fraud.

  • mplewis 16 hours ago

    Sunny's response to Tyler's email, the one full of sincere concern for the well-being of the company:

    Tyler.

    We saw your email to Elizabeth.

    Before I get into specifics, let me share with you that had this email come from anyone else in the company, I would have already held them accountable for the arrogant and patronizing tone and reckless comments. In your case, I am giving you the benefit of doubt that your intentions are in the right place, and am taking the time to respond, even though your tone in this email all the way through the last paragraph is not that of someone seeking to understand, but rather someone standing at higher perch of morality and business wisdom. Perhaps this too was not your intent but this clearly comes across as your mind set.

    See my comments in red below.

    • gabaix 11 hours ago

      > someone standing at higher perch of morality and business wisdom

      This is a good reminder that arguments on morality and wisdom are used and abused.

      • zaphar 9 hours ago

        And also a good reminder that if someone is coming off to you as "at a higher perch of morality and business wisdom" maybe you should listen to them.

        • AlexandrB 9 hours ago

          I don't think that follows. A lot of folks like to position themselves as "holier-than-thou".

          • shadowgovt 8 hours ago

            The key idea, perhaps, is that in questions of fact, tone is noise.

            ... and that doesn't mean one gets to discard the message because its tone is noisy. Especially when the message is warning of jail-time-worthy consequences for one's actions.

            If someone says "Hey asshole, stop standing on those tracks, that's how idiots get dead..." Their tone makes it hard to accept their message but one is still standing on the tracks.

        • close04 8 hours ago

          Sunny's interpretation of the tone is another way of saying "you come here acting all superior". This is very different from accepting someone is superior, so it has the opposite effect of wanting to listen.

          If someone is coming off to you as "all superior" you would only listen if you genuinely agree they are, and it's not an act. Otherwise you'll just see a person trying to make you feel inferior. Nobody listens unless they are truly convinced of that superiority, or else it's just an insult. Sunny of course chose to see this as an insult. But the opposite, taking the superiority at face value and just listening to anyone who sounds superior is no better. There are many more signals to take into consideration before deciding whether someone's opinion is worth listening to or taking into consideration.

          • zaphar 6 hours ago

            If someone is coming off as superior to you then you should probably figure out why. Because sometimes the reason is because they have too high an opinion of themselves. And sometimes it's because you are in defense mode and they are right.

    • foobarian 3 hours ago

      Wow. Do execs really talk/communicate like this in normal companies???

      • plaidfuji 2 hours ago

        Absolutely not. If an exec talks to you like this you should leave immediately.

        • jurgenaut23 1 hour ago

          well, in a large company, you cannot leave for every asshole that thinks he is better than you, or you never work anymore.

  • bambax 10 hours ago

    I read the book (Bad Blood) and watched the mini-series (The Dropout) -- both absolutely great! and yet I still don't completely understand how Sunny & Holmes were able to fool experts inside their own company for so long.

    Fooling the public is easy. But how do you fool the people working on the machines and trying to get actual results out of them? Sure, dividing the work into micro-tasks help, and creating an atmosphere of suspicion/excitement/respect for authority, etc. But still?!?

    • N_Lens 9 hours ago

      A case study in human psychology for sure.

    • beAbU 4 hours ago

      It is exceedingly difficult to convince someone of a lie, if their livelihood depends on believing that lie.

    • firstplacelast 3 hours ago

      I can't speak to Theranos, but having worked in scientific R&D the researchers are used to business folk telling them work is good enough/sellable even when they think it needs more study, are worried about edge cases, etc. And it can be true and not fraudulent. A lot of scientists are always looking for 'better', a more complete model, an answer closer to 'truth'; business is looking for what can I sell, what is slightly better (or differentiated enough) than current market offerings.

      I think that can create enough plausibility in researchers' minds (along with keeping work divided and some psychological manipulation). They're thinking this looks kind of terrible and doesn't work for A, B, or C situations, but the business folks tell me this is exactly what they need and works on the market. Add in good pay (Theranos paid well above market for biotech for quite a while) and people won't think too hard about it.

  • davidguetta 7 hours ago

    the level of political correctness he uses to write his email should be forbidden in any tech / medical company lol

  • plaidfuji 2 hours ago

    Wow I had never heard of this whistleblower guy Tyler, this email is honestly amazing.

    > In my meetings with Daniel I found that the discrepancies between our CVs were due to Daniel calculating CV based on the median value of each precision run, while I was calculating CV of the entire data set for each level. When I asked him why we do this, he said that it was a way to average out the noise. I was under the impression that the coefficient of variation was meant to be, at least in part, a measure of how much noise exists in the data. By averaging out this noise before CV is calculated, the CV as a metric of assay performance becomes less meaningful.

    “Becomes less meaningful”… this is the most polite way I can imagine telling your CEO, “hey, our results are all BS”. His message is so thorough and measured, and they just tear into him. He’s the only professional in the room.

regus 1 day ago

This is great, it reminds me of promotional websites from the Adobe Flash era. Ads were a lot more fun back then.

  • bolau 1 day ago

    make ads fun again

  • RobRivera 1 day ago

    They replaced the old space jam website with a boring href to a yt of the trailer :(

    https://www.spacejam.com/

    • hypercube33 23 hours ago

      I cant believe they've done this. They didnt even use iframes.

    • 1-6 15 hours ago

      It should be trivial to reauthor .swf content to modern web standards.

      https://github.com/sv1sjp/flash-swf-to-html5-toolkit

      • Andrex 7 hours ago

        Macromedia Flash 1.0 was released the same year as the Space Jam website, I don't think it used .SWFs. In fact I don't remember .SWFs being common until 2002-2003 (but that's my biased viewpoint, since that's when I discovered Newgrounds.)

    • hahn-kev 11 hours ago

      I get a secure connection failure. Maybe it's for the best

jorisw 15 hours ago

From Elizabeth's Sent mailbox, 10/26/2015:

> Theranos is a revolutionary business, founded and led by a remarkable engineer and businesswoman - joined by a team of professionals who have, at their core, embraced her mission to serve humanity through innovation in health care.

  • drekipus 15 hours ago

    4 lines and only the last 2 words tell us what they do

    • vintermann 13 hours ago

      What they pretended to do more like it.

kokanee 1 day ago

Whoa. With a lidar scan of my house, a drone-captured point cloud of my neighborhood, and a backup of my icloud, I could create an immersive 3D snapshot of my life. And then what if other people did the same and we networked them together, so that we can actually interact in the snapshot. It'd be like second life except actually cloned from real lives. weird

  • lumost 1 day ago

    I had a thought the other day that you could probably divide up the world into cubic miles and with a few thousand codex subscriptions make a high fidelity blender model of the entire world based on google maps, street view, and tagged location photos.

    What would you do with a whole model of the world? I don't know, but it would be fun to walk a national park while I'm on the treadmill or basejump off of a realistic el capitan.

    • ethersteeds 1 day ago

      Bro just go outside

      • freecodeio 1 day ago

        no sorry have to keep in touch with agents

        • icantevenhold 23 hours ago

          Who else is gonna type “just implement it” or press enter repeatedly

    • cavemandaveman 1 day ago

      Microsoft has done that to some extent with Flight Simulator using older machine learning techniques. Wouldn't call most of the world high fidelity yet but I'm sure they could get there with generative AI models. I'm also sure the anti-AI screeching in the gaming community would be heard for miles.

      Would also make a great Zwift competitor (cycling app where you can hook up your stationary bike and race or ride on certain routes).

      • ninju 22 hours ago

        Microsoft Flight Simulator’s world map covers the entire Earth at approximately 1:1 scale: about 510 million square kilometres of surface, including roughly 149 million km² of land

        Ref: https://flyawaysimulation.com/ask/answers/microsoft-flight-s...

        • wombatpm 18 hours ago

          I think they cheat somewhat with the ocean when far from labdy

          • colejohnson66 6 hours ago

            It's impossible not to; We don't even have high resolution depth maps of the entire ocean.

      • queenkjuul 19 hours ago

        I love doing flybys of my house in MSFS

      • vintermann 13 hours ago

        In that case generative AI could be defended as a privacy preserving measure, I guess.

    • finghin 13 hours ago

      …In that Empire, the Art of Cartography attained such Perfection that the map of a single Province occupied the entirety of a City, and the map of the Empire, the entirety of a Province. In time, those Unconscionable Maps no longer satisfied, and the Cartographers Guilds struck a Map of the Empire whose size was that of the Empire, and which coincided point for point with it. The following Generations, who were not so fond of the Study of Cartography as their Forebears had been, saw that that vast Map was Useless, and not without some Pitilessness was it, that they delivered it up to the Inclemencies of Sun and Winters. In the Deserts of the West, still today, there are Tattered Ruins of that Map, inhabited by Animals and Beggars; in all the Land there is no other Relic of the Disciplines of Geography.

      (Borges)

    • RobotToaster 10 hours ago

      Pretty sure I've seen experiments to do this using a combination of AI and traditional photogrammetry.

  • TrackerFF 1 day ago

    If only google could use their AI to generate a wiremesh model out of their google maps streetview data, and make it public. And then another model to generate texture.

  • WD-42 23 hours ago

    And then you realize how boring it is.

  • mrheosuper 20 hours ago

    That is exactly the idea of some minecraft projects: Mapping the entire world into minecraft.

  • Andrex 7 hours ago

    This is the core concept behind the Black Mirror episode "Be Right Back" (201).

    Like most early-season episodes, it's incredibly depressing but absolutely worth watching. And honestly, I wouldn't mind if AI researchers were forced to watch it (along with The Animatrix).

  • foobarian 3 hours ago

    At the very least I would love a driving simulation based on that data. That way I can practice driving in weird neighborhoods without the stress

lisp2240 1 day ago

It's so strange to see this here. I remember when this site was nothing but foaming-at-the-mouth fawning adoration of Elizabeth Holmes long after her scams were exposed.

  • andybak 1 day ago

    My first memory of her being mentioned on this site was the dawning skepticism followed by the big expose. But it's possible I missed the fawning because it didn't sound as interesting

    • car 1 day ago

      I posted about Theranos 2013. Not entirely sure, but I think it was when they launched publicly.

      Crazy how my gut feeling was more than vindicated.

      https://news.ycombinator.com/item?id=6349349

      • vconnor 16 hours ago

        A lot of the comments on that thread are about how the board is full of military/CIA it smells like a cover company. It had Henry Kissinger on it of all people.

        Did we ever find out what all those people were doing at Theranos? I really haven’t kept up to date.

        • nephihaha 14 hours ago

          One of the unspoken secrets of research is that a lot of people are doing it to keep themselves in a job. It is perfectly possible to do research for years which goes nowhere, just goes over old ground etc. As long as the money rolls in, someone's making a living and not necessarily dishonestly if they're at the lower levels.

        • vintermann 13 hours ago

          I have a theory! They saw all the other security state people involved, and figured this was something it would be a good career move to support without knowing exactly why.

          "Don't obey in advance", Tim Snyder said. But obeying in advance is called showing initiative and is a great career move. In secretive industries it can be hard to know what to obey in advance, but they don't let that stop them!

    • indymike 10 hours ago

      I think there was a lot of resentment here because of how easily it appeared she was raising money and how quickly the company grew at first without having a working product and a murmur from experts that their miniaturization play may not be able to work at all.

      • james_marks 8 hours ago

        I remember before the expose a friend that did blood draws for a living was just like, “huh? It’s impossible to do the tests without a larger sample, it’s just not how it works”.

    • moomin 9 hours ago

      I recall there were plenty of people on here going into bat for Theranos way after others were calling it fraud.

      The thing is, she expertly rode a belief system that was already prevalent: that SV was going to change the world and that SV and what was happening there was different. Plenty of WeWork fans as well. Plenty of fans of firms that actually did something as well, but most of those "did something"s were a website.

      • Marazan 7 hours ago

        WeWork fans were incredible.

      • Zigurd 5 hours ago

        10 years ago I would defend FSD against the naysayers who said it would never work. We are currently at the stage of figuring out what approximates never.

        • moomin 2 hours ago

          I’d forgotten there was a time when “Tesla fan” didn’t feel like a political statement.

  • potamic 16 hours ago

    This is an ad for her upcoming, self-starred documentary. So nothing much has changed?

baggachipz 1 day ago

In the "Notes" app on the iphone, there is a note which says "msg me on X". Back then, it was Twitter. Boy, I hope somebody got fired for that blunder.

  • bolau 1 day ago

    good catch, i may need to find a new job soon

  • Sheeny96 1 day ago

    What are we to believe this is some sort of, snort heh* magic iPhone or something?

  • ibejoeb 1 day ago

    She was truly ahead of her time.

  • yawnxyz 1 day ago

    its still called twitter

    (for some of us)

    • icantevenhold 23 hours ago

      I will never call it X and die violently on this hill

      • bricss 23 hours ago

        How about Xitter? :)

        • nikcub 22 hours ago

          pronounced "shitter"?

      • abrowne 21 hours ago

        I've accepted X and call the posts "crements"

      • r_lee 15 hours ago

        it's just kinda awkward, but worse than just "X" is the fact that now you're supposed to call tweets "posts on X" or "X posts"

        like come on... it was so good before

    • drybjed 14 hours ago

      If Elon Musk can deadname, we can too.

    • baggachipz 9 hours ago

      Rest assured that I still refuse to call it X, it's so stupid. But I couldn't pass up the opportunity in this instance. :)

  • pazimzadeh 1 day ago

    I'd love to agree with you but that look like the site designer asking for feedback on his site

  • xbryanx 21 hours ago

    “X” was actually a pre-Twitter BBS focused on transgenics and corpuscular macronutrients, based in Fort Worth. Any true believers would know that.

  • ozgung 13 hours ago

    > I hope somebody got fired for that blunder

    Their name is probably Claude.

proxyscore 2 hours ago

Cool, schultz made the docu, but I've seen this thread before any doubts were raised by anyone, it's a hilarious read by people who understand the topic and they called bs before any exposure.

Just keep it simple, quoting verbatim

The board of directors looks more like a team to negotiate peace with Iran rather than an actual biotech board

https://forums.studentdoctor.net/threads/theranos.1043576/

l0c0b0x 1 day ago

Why do I have Nathan Fielder's look in my face (same when he was staring at as EH on the pilot), as I'm going through all the features on this site?

  • fakedang 1 day ago

    Hope you're lounging on somebody else's bed too, while you're doing that. :D

flockonus 1 day ago

It is a bit hilarious that most of the "apps" open faster in a fake desktop simulated inside the browser than it actually does natively on my Macbook Pro

*yes i know, not apples to apples.

dijit 1 day ago

All I feel is that UI of MacOS and iOS is so inferior now than it was then... :\

  • Keyframe 1 day ago

    only because it was. We peaked with skeuomorphism at the turn of millenium.

  • ivanjermakov 1 day ago

    If only apps were opening in an instant, odd feeling of having it on random website but not have it natively.

    • Cthulhu_ 10 hours ago

      Unfortunately the OS itself won't be the be-all / end-all, crossplatform (web) apps and a lack of care for optimization are the other major issue. I just timed how long it takes to open the 'calendar' tab in Teams - 8.5 seconds. MacOS' own calendar app takes <2 seconds (unrepresentative test due to factors) and does not show a screen with a spinner.

  • Mizza 1 day ago

    Same, but for that generation of MacBook Air. Insane quality and value for the price. And you didn't have to wait 6 weeks to get them!

    Although I bet Lizzie used a Pro..

binarymax 1 day ago

Burying the api key in notes on the laptop is a nice touch.

  • IncRnd 1 day ago

    I need to delete that key again. I keep recreating it with the same value, but nothing seems to work. I want to use this key with the value but in a way that nobody else knows the value. Sigh. Security is difficult.

neya 17 hours ago

For those who are curious, Elizabeth Holmes was originally charged to serve for 11 years and 3 months. However, now her projected release date is just right around the corner - 2030. That's just 6 years and 9 months. A little more than half of her original serving period.

  • gabaix 17 hours ago

    What explains the time reduction?

    • eddythompson80 16 hours ago

      I don’t know about this particular case, but sentences are usually reduced to 3/4 or 2/3 depending on a bunch of factors referred to as good behavior. Unless a judge or a law explicitly disallows that depending on the crime or the sentencing. The amount varies by state or court type and judges usually account for that when deciding on the sentencing

      • raegis 16 hours ago

        Federal criminal convicts usually serve 85-90% with good behavior, at least for men. The minimum is 85%. There is no federal parole. I think she's getting out early for a different reason.

    • tancop 16 hours ago

      A lot of prisoners get released after about half their sentence when they become eligible for parole, so 12 years is really 6 (and life is really 20) in a lot of cases. Fraud is a white collar crime and basically everyone gets out on parole first or second try.

      The only ones who don't are murderers, gang members, drug dealers or whistleblowers. The American legal system judges crimes on how far from "normal behavior" they are, not how much harm they cause.

  • HWR_14 2 hours ago

    They are moving her to a halfway house next year. So about 4 years in prison.

minimaxa 15 hours ago

I left some snaps on your iphone, so see we can stare into each other's eyes Liz.

lukasschwab 1 day ago

Super slick buried Extend marketing

  • bolau 1 day ago

    thank you!!

  • kbyatnal 1 day ago

    we parsed all the theranos PDF filings with Extend (https://extend.ai/) and wanted a fun interactive way of visualizing them!

    • captn3m0 1 day ago

      Took me a while to figure out why, till I opened Safari read "document processing" and it clicked. Good job.

    • AdamN 15 hours ago

      Did we get their emails? Would be interesting to tease out the differences between the Enron culture and the Theranos culture (and similarities)

  • daemonologist 1 day ago

    there's even an extend api key in there (invalid though, would've been cool if it did something special)

  • rlt 15 hours ago

    Landed on it like 3 clicks in and immediately closed the page.

  • dwroberts 11 hours ago

    Given the context this made me assume extend is also some kind of a scam

digitaltrees 2 hours ago

Really cool. Actually makes me miss that era of macOS.

karahime 1 day ago

You know, for a single pretty rare case of fraud in tech, as opposed to the industries where fraud is common, this gets brought up an excessive amount a decade later.

  • lazyasciiart 1 day ago

    Tech? Not the health sector?

    • andy81 23 hours ago

      The "tech" sector label is a fraud in its own right.

      It makes sense to have a separate label for companies that develop software. They have a unique investment appeal because their cost of production doesn't increase with units sold, so higher PE ratio if growing.

      For "some reason" Netflix isn't priced as a media company. Tesla isn't priced as manufacturing.

    • karahime 23 hours ago

      That's fair, I guess it depends on how you divide it.

      • Fricken 21 hours ago

        Theranos was first funded and mentored by Tim Draper of Draper Fisher Jurvetson. She's 100% tech.

  • topaz0 19 hours ago

    It's hard to forget when the "pretty rare" (citation needed) case was also shoved down your throat by the fawning media for 5 years first.

  • vintermann 13 hours ago

    Two theories:

    * It was off-the-charts brazen, and amazing that so many prestigious people got behind it, and that it took so long for anyone blow the whistle/notice that the impossible product didn't in fact exist.

    * Sexism.

    If you want me to believe #2, I would like to hear what you think are the more comparable cases which don't get bought up as much as this one.

skrrtww 1 day ago

The page crashes instantly in Safari on iOS on an iPhone 13.

  • bolau 1 day ago

    looking into it!

  • sgustard 1 day ago

    Works great on my iPhone 13.

  • ryandrake 20 hours ago

    Doesn’t load at all on an iPhone 7

  • enjoyyourlife 18 hours ago

    The memory limit for Safari on iOS is less than 400 MB so it's probably because of that

neom 1 day ago

[flagged]

  • binlog 1 day ago

    Feels like they are unintentionally marketing the new Elizabeth Holmes documentary rather than themselves.

    • setsewerd 1 day ago

      Maybe creating the documentary was the most ambitious Nathan For You episode yet, and all simply to build publicity for this company.

      • twoodfin 20 hours ago

        The plan…

        - Create a series of increasingly surreal reality TV shows that blur the distinctions between how we see ourselves and how we present to the world as characters.

        - Convince a reality-distorting corporate sociopath that my experience making these shows makes me the ideal person to tell her misunderstood story to the world in a breakthrough documentary film.

        - Use an advance screening of the film to generate publicity for this previously obscure AI document management startup.

    • Traubenfuchs 1 day ago

      Reddit is full of EH content lately, now this.

      All of this must be a marketing campaign for the movie.

      • conorcleary 22 hours ago

        and most of it pumped years ago through JRE

    • stavros 1 day ago

      Wait, this isn't marketing for the documentary?

  • yakkomajuri 1 day ago

    I mean, fair play? I appreciate marketing that has effort involved, especially these days.

    You do have to get your word out somehow

    • Jtarii 23 hours ago

      I would prefer if they were upfront about it so I could just not click on it.

  • Recoil42 1 day ago

    The event they're hosting is a free watch party for the movie. You didn't exactly crack the case.

  • chaidhat 23 hours ago

    At least this is a fun ad. I appreciate the level of commitment the developers put into it. It's not just vibe coded slop which is rare

  • kbyatnal 23 hours ago

    A24 (the studio behind the movie) is one of our customers, so we're hosting a watch party in SF

    plus, we used our APIs to parse all the theranos PDFs to power the experience

    hope our content marketing made your day a bit more fun!

    • teaearlgraycold 23 hours ago

      Where’s the party? I just built something similar to your product for an SF-based non-profit (fully self-hosted on site) and it’s been extremely useful. Would love to get tips on how we can improve our setup.

    • abrookewood 21 hours ago

      It's an amazing site - well done.

    • 3RTB297 17 hours ago

      I mean this in the best way possible: This reminds me so much of Microsoft Bob if it had survived to 2016.

    • crystaln 16 hours ago

      Sneaky and a little icky, but novel enough to pass.

phtrivier 9 hours ago

Ok, I have to ask : is there a way to get a "cartridge" to insert into the theranos machine ?

I would love to have the machine "function" up to a point (except, actually doing the analysis results in a "NotImplementedException" of some kind.à

  • rspeele 9 hours ago

    Keep clicking the menus on the screen rather than clicking on the tray itself. When you click “load cartridge” on screen it materializes and closes.

    I also initially looked around the desk for a physical cartridge, such was the effectiveness of the rest of the “game”.

tigrezno 12 hours ago

Was having trouble resolving this domain and it's because Quad9 (9.9.9.9) is blocking it lol

tclancy 22 hours ago

Man, was not prepared to come across a Sparklehorse track randomly tonight.

crossroadsguy 1 day ago

In my genearl observations of office desks/cubicles around me I have noticed that the only people with carefully stacked books, often more than one or two, were the ones who didn't really read.

  • lesostep 13 hours ago

    Makes sense. I stack books every time I clean my table, but they get out of stack pretty quickly.

ksd482 1 day ago

Not that it matters or anyone cares, but it's so obvious Balwani was manipulating her emotionally. There are so many instances where he says "Love you", or "love" or "I am in love with your beauty", while she is more direct like "I love you", "I am in love with you" etc.

  • ambicapter 1 day ago

    I don't see how either of your examples are necessarily more direct than the other?

    • ksd482 1 day ago

      hmm..perhaps I was biased because I watched a couple of documentaries, a tv film and read the book by John Carreyrou "Bad Blood", so my eyes were primed to look for this pattern.

      But he was definitely manipulative in this regard.

FLeXMurphy 1 day ago

I love how incredibly vapid the emails and text messages are.

And by love I of course mean: I love, LOVE, LOVE, [repeat ad nauseam]

Nails on a chalkboard.

ksd482 1 day ago

The reminders section is the second most entertaining bit after the messages. Look it up. It's hilarious!!!

  • bolau 1 day ago

    yay i'm glad people are finding all the easter eggs!

kandros 7 hours ago

The cookie banner is safari was a nice touch

episode0x01 1 day ago

Love the camera jump scare. Genius

  • bolau 1 day ago

    i'm glad someone found it!!

  • nbobko 7 hours ago

    Can't stop laughing at this one!

robertlane0 1 day ago

Might be the most tasteful ad I've seen in a hot minute, not bad at all.

butlike 5 hours ago

Is this an ad for Extend?

  • fauria 5 hours ago

    What is Extend?

ivraatiems 1 day ago

This is remarkably well-made, I love these little simulator dealies.

bbor 1 day ago

Ok I'm a pretty passionate anti-advertising advocate, but if advertising is gonna look like anything, it might as well be this!

grimgrin 1 day ago

This is inspired by jmail.world, which may have been inspired itself.

It is obviously not as interesting as jmail.world, but, give her time

ipvolt 10 hours ago

That's some sick marketing

mrheosuper 20 hours ago

The setting is unsettling. Remind me of some old horror flash games i used to play.

cyboru 22 hours ago

Genuinely curious: does anyone know if the backers ever got refunded?

flowerlad 23 hours ago

The iPhone works and you can even play/listen to music on it!

  • asxndu 23 hours ago

    Even the Theranos machine

0xferruccio 1 day ago

this site is so slick great job! love how the email in the iphone works

  • kbyatnal 1 day ago

    there's too many easter eggs to count, I didn't even realize that one existed

  • bolau 1 day ago

    thank you :))

ksd482 1 day ago

I finished the juice. Now what ?

LOL

Excellent work! All the best for the documentary launch!

  • bolau 1 day ago

    thank you for the kind words!!

    • DonHopkins 1 day ago

      The juice was great. Now I have to pee. Where do I click? Can the machine analyze it?

    • parrot_mk2 21 hours ago

      Best ad I've seen in a very long time, but I'm mildly disappointed I couldn't load the juice into the Theranos machine

vjay15 15 hours ago

Blew my mind away.....

perarneng 1 day ago

I spent way to much time with that :-D

ghostly_s 12 hours ago

Immediately crashes on my phone, is this something related to Nathan Fielder's new doc?

DonHopkins 1 day ago

I took a photo on the iPhone of Elizabeth Holmes and myself hanging out smoking a joint together!

The share button let me download it.

next_xibalba 1 day ago

Kinda cool, but also annoying that it's just backdoor marketing for a b2b SaaS company.

annoyingnoob 1 day ago

There is no way to run for the door.

freecodeio 1 day ago

you can click on the drink to take a sip btw

hmyn 16 hours ago

playfulness is the key

waterTanuki 21 hours ago

I checked the health app on the phone:

> No health data.

:)

bojackh 22 hours ago

interesting seeing marketing content do so well on HN haha, not bad!

kogasa240p 1 day ago

As someone who only knows Theranos by the creepy lady and that they did some scam this is very interesting. Only critique is that it calls Twitter X, which isn't historically accurate.

EDIT: uhh I thought the movie signup thing was a gag, didn't know it was real. Sorry I guess.

ghm2180 23 hours ago

Context please. What is this?

jingrey 1 day ago

woah this is such a throwback, made me oddly nostalgic. great fucking work

  • bolau 1 day ago

    thank you!!

iamleppert 1 day ago

Why are people giving her anymore attention and time? Yawn. I don't get it. The story has been told, there is nothing new here besides some weird shots of her wide eyed like she always has been. Am I the only person who isn't impressed?